40’ x 50’ Exhibit
Sweet Street wanted an exhibit that felt more like a cafe with a rustic and warm ambiance. This design communicates the Sweet Street brand as a restauranteur that is merging savory with sweets. Along with sampling counters, it has an indoor and outdoor feel to it like you might see at a food hall or cafe. There is an intuitive flow to navigate throughout the space. From a distance the large hanging sign is displayed to promote their brand and showcase beauty shots of their food. This signage ties the entire space together and uses warm and rustic material accents with targeted lighting to add warmth.